Phase One unveiled its newest IQ3 model today. A 100MP digital back designed in partnership with Sony, it’s called the Trichromatic because of its focus on exceptional color reproduction that supposedly matches the capacity of the human eye. In many ways the photographic foil of the Achromatic digital back, the Trichromatic is the “brain child” of Phase One’s long standing collaboration with Sony.
Not to put too fine a point on it, Phase One promises the Trichromatic will bring “unsurpassed color quality to the hands of the finest photographers across the globe.” No big deal… just unsurpassed color quality.
Here’s a quick video introduction to the new camera, and a hands-on look/ad by fine art photographer Tony Hewitt:
The Trichromatic achieves these color feats thanks to new Bayer color filter technology that has been implemented on the ultra-high res 100MP CMOS sensor. This technology is allegedly “exclusive” to Phase One, and “transforms digital color capabilities to render color more authentically than ever.”
Phase One also claims that the Trichromatic’s sensor design offers the “absolute lowest digital noise” of any medium format CMOS camera on the market thanks to a new base ISO level of just ISO 35.
Here are a few high res sample photos courtesy of Phase One:
The IQ3 100MP Trichromatic Digital Back is available today at a wallet-shrinking suggested retail price of $44,990. Or, if you have an extra five grand and want to get a slightly better deal, you can pick up the Trichromatic alongside an XF camera body, a prime lens of your choice from the Schneider Kreuznach Blue Ring lineup, and a 5-year warranty for $49,990.